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SCOOP MARKETING CLUB

Ongoing local marketing for independent ice cream shops

The Scoop Marketing Club offers monthly social posts, review support and promotions for ice cream shops. Already running a shop? You can ask about the Club directly, without taking the course first.

Real photos

Your shop's story

Seasonal

Timely promotions

MONTHLY EXECUTION

What we handle behind the scenes

Practical marketing support tailored to the seasonal realities of a retail dessert shop.

Local social posts

Review management

Seasonal campaigns

Social posts using your real shop photos and the details you approve. Discuss the exact content and schedule with Mike.

Support for requesting honest customer reviews. The approach and setup are agreed with Mike before work begins.

Promotions built around your actual shop, products and seasonal plans. Specific work is agreed before starting.

WHAT HAPPENED AT Sunday’s Ice Cream

We opened in winter. With a line out the door.

We opened Sunday’s Ice Cream two days after Christmas. Before that, I shared the shop on social media, posted in local town Facebook groups and put up a banner. People thought a winter opening was crazy, but we had a line out the door. Our first three winter months were some of our busiest.

That experience taught me to tell the shop's story before opening day and keep showing up afterward. The Scoop Marketing Club brings that owner perspective to your social posts, honest review requests and promotions. Let's discuss the scope that fits your shop.

Talk with Mike

Discuss your shop's local marketing

Request a free 15-minute intro phone call with Mike Boutin to discuss your shop and service scope.